Greater Manchester's Cultures have been playing their trade across the region for the past 4 years bridging the gap between alt-rock and indie pop, which has been turning heads and gaining traction ever since.
Building on the anthemic foundations of their previous single 'Away From Us', new single 'Shake' has listeners hooked from the first beat, with cleverly written lyrics and classic indie-electro-pop vibes, flavoured with textured drum beats and infectious guitar riffs. It's the song that everyone wants to hear at a festival - catchy, melodic and bursting with energy.
The single couldn't come at a better time. Originally conceived as an optimistic take on love and longing in one’s hometown, this year saw the track take on a whole new meaning.
Frontman Josh Spivey explains,
“The song is about the realisation that you don’t need to escape the place you’re in if you’ve got someone who helps you escape in your mind. We started writing the song in winter…and as we finished it off this spring, it took on a whole new meaning as we all of a sudden found ourselves trapped and wanting to escape our homes and towns for a very different reason”
With equal focus on both head and heart lyrics, Cultures have succeeding in elevating themselves, playing high-profile support slots across Manchesters most iconic venues including Night & Day Cafe and The Deaf Institute, a venue the band have since headlines in, cementing themselves as one of Manchester's ones to watch and most promising talent.
'Shake' is out now.
Listen to the track HERE