Northern Irish singer / songwriter Jordan O'Keefe has released his new single
'Part Of Our Plan' via Corite, a fan-based crowdfunding label.
'Part Of Our Plan' is a ballad about the love go two, which rarely breaks evenly - though somehow it's never not worth the struggle. In a soundscape soft like Kodaline's, Jordan tells the story with stripped down production and singing from the bottom of both his heart and lungs with vulnerable vocals.
“Being in a relationship isn’t easy. Even if you argue a lot about small
things, say stuff you don’t mean, and fight more than you maybe should,
you’d still do it all over again”
Jordan's career started on 2013's series of Britains Got Talent, where his voice and guitar secured him a place in the final. In the years following the TV appearance, Jordan built his Youtube channel where he posted both original music and acoustic covers, one of which was a duet with Ed Sheeran.
Jordan signed with East West Records (Warner Music) in 2016, but after a few years of struggling to find his ways inside the music business, Jordan is now releasing music on his own.
The new single was released through Corite, where fans get to back their favorite artists by investing in their upcoming releases to later get a share of its streaming revenues. All the backers of his latest single, 'honest' were paid back when the song reached 250k streams, only two weeks after its release.
“It has been great to put new music out and find a new love for what I do. This year has changed my outlook on music big time, from the success of 'Honest’ to now releasing 'Part Of Our Plan', which is a song I’m really proud of”